
Tracking and multi-country studies require the right partners, the right methods, and the right management. Having this in place across the globe keeps us a step ahead.
Knowing the right partners and understanding the various types of real-world research is critical to being effective. What works best in one location or nation may not be the best suited for another. For this reason, we have – over the years – spent countless hours evaluating our partners and their unique capabilities. GMRG provides services to manage your research projects accurately and efficiently. Among our domestic and international specialties are:
Online studies including programming and hosting; mall intercepts, face-to-face (IDI’s), online recruit and interview to our secure servers, CATI, CAPI, and qualitative studies. All in language, to a single platform, in real time, with 24/7 access. We can also provide timely data processing, validation, and other services.
“With the growth of global competition and globalization, can you afford not to be thinking globally?”
Quantitative Services Offered
- Intercept and Mall Locations across the US
- Enclosed interviewing rooms
- In-Theater Movie Trailer
- Client viewing facilities
- Advertising Testing
- Grocery Store Shelf Displays
- In-Home Product Placements
- International Intercept and Hall Testing around the globe
- IHUT
- Taste Test
- Fragrance Sniff Test
- Music/Sound Test
- Alcohol Testing
- Food Preparation/Test Kitchen
- Demographics/Ethnicities
- Hispanic (Spanish and Bilingual Interviewing)
- African American
- Asian
- Project Management
- On-site Supervision
- iPad/Tablet Technology available
- Panel access around the world
- Panel supervision and management
- Programming
- Data processing
- Domestic and International CATI Services
Qualitative Services Offered
- Focus Groups
- Ethnographies
- Medical/Healthcare
- IDIs
- Low Incidence
- Cold Calling/RDD
- Music Tests
- Mock Juries
- Movie Trailer Testing
- Client Viewing
- Personal Hostess
- Video/Audio Recording
- Digital Recording
- Facial Recognition
- Web/Video Streaming
- Custom Catering
- Usability Testing
- Project/Field Management
- Data Entry/Processing
- Online and Webcam Focus Groups
- Translation
- Moderation
- Eye Tracking/Biometric
- Focus Vision